Chillies are a summer crop that need warmth & light. Buy plants in late spring or start transplants from seed sown between mid-February and mid-March. They grow better in a greenhouse (or poly-tunnel).
Plant into soil that has been pre-warmed by being covered in black plastic.
Pinch growing tips to encourage branching.
Stake and tie taller plants as they grow.
Water & feed regularly.
Lift plants in autumn and hang in a frost-free place to let the last fruit ripen.